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I Read the Book “Building a StoryBrand”, Now What?


Wed Sep 18th 10:00am EDT / 7:00am PDT



You read the book “Building a StoryBrand” by Donald Miller or attended the IT Nation Workshop and loved it. Now you want to implement his recommendations to up your marketing game but don’t know where to start.



  • Clarify your message with StoryBrand
  • Create a highly converting marketing funnel using StoryBrand
  • Create a money-making One-Liner


Your Marketing Expert Guide: Russell Stalters


This session led by Russ Stalters, a Certified StoryBrand Guide, will provide a roadmap for implementing the recommendations from the great book, “Building a StoryBrand”. He will also describe the One-Liner which is what you use to answer the question “What do you do?”, provide a formula for creating a One-Liner, and share ways you can use this powerful marketing tool.

See Russell's Profile


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Wed Sep 18th

10:00am EDT / 7:00am PDT